Radio Mango Bags Three Awards at IRF 2011


Radio Mango Bags Three Awards at IRF 2011

Radio Mango 91.9 F.M

Radio Mango 91.9 F.M

Radio Mango 91.9 bags three gold at the India Radio Forum “Excellence in Radio Awards”. Radio Mango’s World AIDS Day won the award in Best radio promo In-house and Best Creative Campaign categories Radio Mango’s Rj Shaan won the RJ of the year award in the Malayalam category.

The World AIDS Day campaign was a unique example of creative disruption on radio. Dec 2 was wrongly announced as World AIDS day on Dec 1st. A correction was issued the next day saying it is far easier to correct the small mistakes in life, but not those which you make when you contract HIV. Incidentally Radio Mango is the only regional network to bag more than one IRF award this year. Earlier this year, Radio Mango’s On-ground activity ‘Radio Mango Idea Bus Kerala had won a Silver at the WOW Awards 2011 for rural marketing program of the year.

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